Franchise Excellence Masterclass

OVERVIEW

 

As a franchisor, you want to secure franchisees for new markets and at the same time ensure existing franchisees remain committed to build and grow your brand. But with the business landscape changing so quickly, you may still be grappling with what these changes means for your own corporate business, let alone consider the implications they may have on your franchise network. Join us for the Franchise Excellence Masterclass, where you will be equipped with today’s essential business strategies and techniques to strengthen your franchise system for sustainable growth.

 

 

WHO SHOULD ATTEND

 

Top management personnel who are responsible to drive business growth through franchising. 

 

 

PROGRAMME LENGTH & SCHEDULE

(programme may be subjected to changes)

 

2 days classroom + online Intellectual Property self-study modules

 
 

PROGRAMME FEES

 

S$1,500 per participant

 

 

DATES & TIME

 

16 & 17 October 2018 (Tues & Wed), 9AM - 5PM

 

 

VENUE

 

IP Academy (51, Bras Basah Road, #01-01 Manulife Centre, Singapore 189554)

 
 
PROGRAMME OUTLINE:                                                

 

ONLINE SELF-STUDY MODULES

Participants to complete IP Academy’s online self-study modules on franchise-relevant Intellectual Property
 
 
TOPICS COVERED IN CLASSROOM SESSIONS:
  •        Navigating your Brand; Mega Trends Shaping the Future
  •        Innovation Fundamentals
  •        Omni Channel Franchising
  •        IP in the Online Sphere
  •        International Franchising
  •        Franchise Relationship Management

 

  

Registration is now open! Click here to register!